Marketing Budgeting and Metrics
Measuring Earnings or Loss Formulas The ROI on social media marketing campaigns Formula Budgeting for Advertising and Marketing
Fit X, the Results
Remember the business owner’s goal? “100 new clients in 6 months”. Well, 3 months into the project, after the new site was launched, new signage
Fit X Marketing Mix: process, findings, and implementation
It was time to get to work. Here’s what I found: Market Research Fit X’s software contained a wealth of information on current and past
Fit X Recommendations and Goals
Fit X Recommendations and Goals A quick search revealed that the business owner was facing a lot of competition. Every red dot on this map
Fit X SWOT Analysis
In the following SWOT analysis, notice that some points are considered as both positive and negative. Strength Weaknesses Experience Established clientele Established brand and reputation
Fit X Current Marketing Situation
During my first one-hour meeting with the owner of the fitness studio. she shared with me the details of her business and some of her
Marketing Plan Example
I would like to share with you an experience I had working with a fitness studio. The owner of the studio and I compiled a
Marketing Plan Structure
A typical marketing plan consists of: Executive Summary: goals and recommendations of the plan to be reviewed by management Current Marketing Situation: includes a description